In a survey of 2,000 respondents, we asked the unasked questions about what really makes an apartment or condo feel like home, and how the choices of window color, style and material impact this. We uncover the link between the feeling of home and the value of that to renters. It looks at various upgrades that are considered desirable by people looking to rent an apartment or condo. The results show how window choice can impact that feeling of home and subsequent return on investment for building owners.